Live in store: a short video
From the challenge to the solution
Gain market share by closing distribution gaps and improving shelf placement.
The challenge
distribution!
shelf placement!
And this is how it is implemented: Back office and location work hand in hand
Responsibilities
Definition of strategic category targets
Provision of item and sales data
Specification of category decision trees and store & shelf vision
Configuration of the rules for space, range & placement
Recording and validation of shelf structures
Automatic creation and update of planograms
Fact-based review of sales potential per outlet
Implementation of the planograms in dialog with the teams in the store
Operating successfully in more than 15,000 outlets for numerous categories
More than 15,000 store-individual optimisations within 12 months only in Germany.
Whether food retail, specialised trade or convenience shop - our solutions are already being used successfully in various channels
Beverages, dairy products, confectionery or perfume - digital at the shelf works in a wide range of categories
Customer feedback:
"The App SAM® from our solution partner Hoffrogge helps us a lot in achieving our sales targets."
Sales Manager H-Markt Nord
Get to know us!
Initial discussion of your requirements and short software demo in a personal meeting
An extract from our references
Hoffrogge receives patent
As Germany's leading specialist for the location-specific optimization of space, product range and placement, we were awarded the European patent EP 2697752 (= WO 2012/139747) for the “Method for creating individual shelf images for different points of sale”.